Umpf Studio – Leeds Design Agency
Based in Leeds, and with more than 15 years of experience as a design agency, Umpf is able to offer a variety of creative services. We work collaboratively and strategically as a team to deliver cost-effective design solutions. From conceptual campaign thinking, brand building, custom illustration, animation, through to social media content and print, we’ve got it covered.
About Us
We’ve produced creative work for small start-ups though to multi-national brands, including: Bluewater Shopping Centre, Cafédirect, Cook’s Club Hotels, ENGIE, Freemans, Glorious Soups, Health Education England, Keepmoat Homes, Ladbrokes, Landsec plc, London Recycles, Love Brownies, Methven, NHS, Park Inn, Thomas Cook, Tors + Olsson, Virgin Trains, Visit Malta, Yorkshire Water and William Hill.
Read on for Umpf’s creative services:
• Branding
• Campaign Identity & Conceptualising
• Motion & Animation
• Illustration
• Social Content
• Website Design & Build

Branding
We interpret your brand’s story through the creation of logos, brand guidelines, and comprehensive identity systems that can include a supporting suite of assets such as presentation templates and social media content which all work together cohesively to reflect your brand identity and values.
We work closely with our clients from start to finish of the creative process, making sure that everything we create reflects the key values of the brand. This approach ensures that our identity work can be seamlessly rolled out across various touchpoints, including signage, social media content, and presentations, creating a consistent and unified brand feel. If you need help with your brand identity, we can help!

Campaign Identity & Conceptualising
If you need creative support for a campaign, we’ve got it covered. Our team can assist with the entire process from developing initial creative ideas and campaign concepts, to producing artwork that supports the overall creative direction, and rolling out all necessary assets across multiple channels. We specialise in multi-channel campaign design, creating tailored assets for digital, social, print, and animation, depending on your needs.
Read more about our campaign creative for ‘a summer of memorable experiences’ at Landsec shopping centres.

Motion & Animation
We’ve got experience in motion design, successfully delivering animated elements across a wide range of projects from social media and web to internal communications and explainer videos. We know how to use motion design to bring ideas to life and use it as a way to elevate any project, helping it stand out and increase engagement.
Whether it’s used to simplify complex ideas or improve creative storytelling, animation adds clarity and visual interest that draws the viewer in and boosts performance, particularly in social content.
See how we used animation to promote online appointments for the NHS.

Illustration
We create bespoke illustrations that can be used across campaign artwork, diagrams, and branded assets. Custom illustrations can be tailored to suit the specific needs of your project, ranging from a more corporate approach, including iconography, to a personal hand-drawn style depending on the creative direction required. This custom approach allows your project to be fully individualised giving it a unique edge!

Social Content Design
We work collaboratively with client-side teams to create social media content for our clients’ channels. All social creative is developed closely in line with brand guidelines, ensuring that both static and animated assets support the overall brand feel.
No matter the social strategy, we can help get exactly what’s needed from social channels. Where appropriate, we go beyond traditional static posts by adding animation and subtle motion to capture audience attention. Our focus is always on producing engaging, eye-catching branded content that resonates and elevates online presence.
Find out more about our work for Belling and how we created engaging social content to promote an energy saving recipe book.

Website Design & Build
We design and build custom websites, whether standalone or CMS-based. All of our sites are developed from scratch in WordPress, with full design and development handled from start to finish. We bring creative ideas to make sure your site looks great and works smoothly, so it’s easy to use, functional and gets the results you want.
Since we build and design your site from scratch everything is fully customisable, meaning no restrictive templates. And because we build everything ourselves and tap into our trusted network of specialists, we can tailor your site to exactly how you want it.
Read about our website design and build project for London Recycles.
How We Work As a Design Agency
Our collaborative approach and flexibility to tackling a brief means we work both in-house as well as outsourcing where needed from our trusted network of creatives, providing a wider range of deliverables and capability on offer.
1. The Umpf Team
Our experienced in-house team is capable and dedicated to delivering exceptional results. We pride ourselves on being highly approachable and reactive which has enabled us to build strong relationships with our clients. Our clients trust us to produce the best creative outcomes across a variety of projects, from campaign artwork to social media and web, where we consistently go above and beyond expectations. By working closely with our clients every step of the way and applying strategic, out-of-the-box thinking, we develop ideas that stand out.
2. Scalable Network
Here at Umpf, we lead every project to ensure consistency, quality, and direction, but we also embrace the flexibility of working with a trusted network of external creatives. This approach allows us to tailor the creative team to each brief, significantly expanding our delivery capability while maintaining our high standards. By collaborating with specialists outside of our immediate team, we can steer projects in the most effective creative direction and produce the best possible results. This model means we can offer you the benefits of flexibility, broader expertise, and a scalable team, all under the leadership and vision of Umpf.