Umpf’s Favourite #AprilFool PR & Social Media Stunts

  • PR
  • Social Media

We love a good gag here at Umpf, so here’s our round-up of our favourite PR and social media stunts this April Fools’ Day. Think we’ve missed one? Let us know on Twitter – @Umpf!

Virgin Trains’ #FitnessCoach


Beefeater becomes Leafeater

Pieminister’s new candles are all gravy…

Hunter launches Dog Boot for S/S 2015

Tesco introduces Bouncy Aisles

Jelly Belly & Fiat 500’s #Flavoured500

Costa & a Kip

Homebase’s rainbow paint

Tatty Devine’s acrylic necklace

Dog self check-out

Park Inn E-scapes

Red or Dead’s doggie designs

Red Driving School’s driverless car lessons

The Body Shop’s mood-enhancing balm

Barry M dips some nips

CERN uses the Force

Fitness First’s Woof Workout

Paramedics on wheels

Sainsbury’s eggs are no yolk

ASOS’ clip-in man bun

Ginsters’ Essex pasty

Boden in the nude

Gala Casino’s Ice Casino


G M Police’s siren helmets

Dr. Oetker’s Savoury Sprinkles

The Happy Hippo Cafe

Timothy Taylor’s Skincare Range

Gumtree’s GumTea becomes Wales’ largest toy manufacturer

LivingSocial’s #ParkandZorb

Jacamo’s Cheans

Hat tip to Kellie @BigFashionista for this one! There’s more info about the ‘business at the front, party at the back’ Cheans over on her blog.

Post Office’s dog-repellent envelopes

Pudsey Bear becomes Pudsey Rabbit

GoSquared Edition

Thanks to Mike Francis for this one!

Jelly London’s Jelly Kitchen

Courtesy of Tasmin T!

Petco’s pet selfie sticks

Amazon circa 1999