Friday Social: Facebook Launches Libra, Love Islanders Gain Fake Followers And Trump’s Twitter Blunder
Facebook’s Long-Awaited ‘Libra’ Launch
This week Facebook finally announced the launch of its hotly-anticipated cryptocurrency, Libra.
Users of the new digital currency will be able to buy or cash out the currency online, while spending will be made possible by wallet apps.
Rolling out alongside the bitcoin is Facebook’s own Calibra wallet which can be used to save, send and spend Libra – and will be built into Whatsapp, Messenger and be available as a standalone app.
Facebook’s new subsidiary company, Calibra, promises to handle crypto dealings whilst protecting users’ privacy by ensuring Libra payments are never mingled with Facebook data.
All you need to know about Facebook's Libra cryptocurrency https://t.co/6ur0befyIR
— TechCrunch (@TechCrunch) June 18, 2019
Fake Followers For Love Island Instagrammers
A report by Instagram influencer marketing service, Takumi, has revealed that up to 65% of the current Love Island contestants’ following could be fake.
The activity, engagement and profiles of each contestants’ followers were assessed, revealing huge numbers of fake accounts.
The accounts of Amber Gillan and Jordan Hames topped the list, both with 65% fake followers, while Maura Higgins’ 45% fake following was reportedly the lowest.
Contestants’ followers have sky-rocketed since appearing on the reality show, granting them ‘influencer’ status – but Takumi are now urging brands to consider who they work with as following does not equate to real influence.
"Brands must carefully consider who they work with" – Huge numbers of fake followers found on #LoveIsland contestants' Instagram accounts: https://t.co/msNFAawCQM #InfluencerMarketing pic.twitter.com/QcDh7GwhWB
— PRWeek UK (@prweekuknews) June 20, 2019
Twitter Removes GeoTagging Tool
Announced by @TwitterSupport, this week Twitter revealed it will remove the feature that lets you tag a precise location to your tweet, simply because no one uses it.
Ten years since the original introduction of the tool in 2009, Twitter said its removal will ‘simplify Tweeting experience’.
Rest assured, you’ll still be able to tag a precise location when sharing photos, through Twitter’s updated camera – so you can still make humble brags about your globetrotting this summer.
Most people don't tag their precise location in Tweets, so we're removing this ability to simplify your Tweeting experience. You'll still be able to tag your precise location in Tweets through our updated camera. It's helpful when sharing on-the-ground moments.
— Twitter Support (@TwitterSupport) June 18, 2019
Instagram Turns Blue
Many Instagram users have turned their profile pictures blue this week, as a sign of support and solidarity with Sudan, which is facing a national crisis.
People all over the world are using the platform as a tool after campaigners urged users to change their profile photos in an effort to ‘paint Sudan blue’ and spread international awareness.
The campaign has been supported by celebrities – including Demi Lovato, Naomi Campbell and Jessie J.
Social media is turning blue in solidarity for Sudan. https://t.co/mYkXq0uOlv
— Economic Times (@EconomicTimes) June 15, 2019
US President Donald Trump visited the UK last week and (of course) tweeted about it.
His tweet gave mentions to his meetings with the Prime Minister, Her Majesty The Queen, and – wait for it – the ‘Prince of Whales’.
Trump’s misspelling of the official title of the Queen’s eldest son sent Twitter into meltdown – here’s just a few of our favourite responses:
Were you also able to talk to the Fresh Prince of Whales? pic.twitter.com/1ueSNsunGB
— Teddy Pendergrundle (@gotaco) June 13, 2019
I meet and talk to “foreign governments” every day. I just met with the Queen of England (U.K.), the Prince of Wales, the P.M. of the United Kingdom, the P.M. of Ireland, the President of France and the President of Poland. We talked about “Everything!” Should I immediately….
— Donald J. Trump (@realDonaldTrump) June 13, 2019
— it's……. Elena Cresci's account (@elenacresci) June 13, 2019
— sam rhys (@sam_rhys) June 13, 2019